TENETS Think Conversion, make people smile, make insights actionable, remember scale & flexibility, decisions rooted in research but always what feels right, make things that are beyond usable – make them persuasive.
CURRENT INTERESTS User experience and design process, Agile (scrum and kanban), communication design, user experience, mobile /devices user interface techniques, digital advertising, design languages and traviling.
RECENT EXPERIENCE Revamping some Arab influential online sites, like Souq.com, Sukar.com, terhaal.com and ICT Qatar (key sites in MENA), handled and managed the creative for big projects; some examples are Newssnapr app, Think Arabia, Jeeran, Cakelicious Group, Nestle, General Electric & Samsung… to name a few.
“Sultan Shalakhti is a Jordanian recognized digital product leader who has designed and built software used by more than 10 million people in the middle east.”
Mobile interaction design (IOS and Android) for so many products, strategic product role, re-branding strategies, speaker at Google event in ME and AmmanTT, Startups mentor with Startup Weekend and lean startup machine events.
SPECIALTIES Design leadership, design/usability/user interaction standards, human factors, implementing design & development frameworks, smart TVs / Apple watch / web products design, rapid prototypes and user journey mapping.